Performance Marketing Leadership Summit November 2009 | As Seen on PC

It’s a harsh reality that most of the affiliate businesses get hit by fraud attacks almost every moment. As Seen On PC fights a silent war against these hardcore affiliate fraudsters and spammers on 24/7 basis. Due to this obligation, As Seen On PC was part of Performance Marketing Leadership Summit 3rd November 2009, host by OfferVault.

Performance Marketing Leadership Summit 2009

Performance Marketing Leadership Summit 2009

Below was the conference agenda:

  • Lunch
  • Opening Keynote
  • Panel Discussion – Affiliate Screening, Network Concerns
  • Speaker, Monitoring and Detecting Affiliate Fraud
  • Panel Discussion – Credit card fraud, advertiser terms, monitoring affiliate activity
  • OfferVault Presentation
  • Networking

The even was marked with participations by top CPA affiliate networks, performance marketing gurus and affiliates. The discussion focused upon ways to eliminate increasing fraud attempts, effectively.

Peter Bordes (MediaTrust Founder/CEO) discussed the state of our rapidly growing industry, the effects and consequences of affiliate fraud, and strategies for improving the affiliate screening process and the importance of working together to eradicate fraud and restore the confidence of the mainstream big brand advertisers in the CPA model.

AsSeenOnPCNetwork.com

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